Charity of the Year
By choosing The Children’s Trust as your Charity of the Year a dedicated Account Manager will work with you to create a bespoke plan that finds fun, innovative and appropriate ways to get the whole of your organisation, customers, clients and stakeholders involved in fundraising.
We have been Kia Motors charity of the year since 2017 when we launched the ‘Power of Wheels’ partnership.
The partnership is holistic in nature comprising of staff volunteering, gifts in kind, office fundraising, participation in challenge events such as runs (with Kia’s CEO running London Marathon), cycle rides, swims and treks overseas, together with donations for every new UK car registration.
We work with companies where we have a strong synergy to develop understanding of our work, beneficiaries and audience. These mutually beneficial partnerships see us supporting companies to fill gaps in the market and make decisions that positively impact children with brain injury.
Getting staff involved in fundraising and volunteering for The Children’s Trust is fantastic for motivation and team-building. Whether your staff want to raise money or donate their time or skills we have a range of activities and events that you can pick and choose from. We have a longstanding partnership with Equiniti who have helped fund essential specialist equipment. They have organised cake sales, wine tasting evenings, auctions and raffles and volunteered at numerous events.
We can offer a variety of flexible and tailored sponsorship packages to suit your business objectives and budget, from events to specific projects. Sponsorship can help to build positive awareness of your brand and reach a specific target audience. QBE and Irwin Mitchell have very kindly sponsored our Parents Handbook providing information and advice on brain injury.
Cause Related Marketing
Linking your product or service with us will help your customers, particularly those with children, to become more engaged with your brand. We will work with you to deliver benefits to your brand including increased sales, positive media coverage, engagement of staff and customers and positive brand association.
Gifts in Kind
Supporting our work by donating products, services or professional advice is a fantastic way for us to keep our overhead costs down and enables us to spend more money directly on supporting children with brain injury. It’s also a great way for you to utilise your corporate assets and skills for the benefit of a great cause. Dawson's music recently donated a huge range of musical instruments for the children to use in music therapy.